Social media has many faces: time-waster, social-changer, customer servicer, marketing producer, socializer, rant blaster, celebrity booster, family connector, marriage destroyer, matchmaker, friendship definer. Companies have to identify how to insert a meaningful message into the mix of messages that fills the company’s goal. I recently visited the social media lab of one of the …
Tag Archive: angels, startups, venture capital, entrepreneurs
Aug 01
The view on the 14th floor: Quotes from my first Keiretsu meeting
At the start of writing social media columns for this blog, I had a 30,000-foot view of Keiretsu and what it is about. I am not a certified investor. I am a writer. I deal in high volumes of words, not profits. I calculate commentary, not ratio of diluted or non-diluted funds. I create buzz …
Jul 26
84 coffee dates to Philly Startup Leaders
Yuval had a problem. She majored in strategic communications and took a few jobs that she liked, but didn’t see herself staying in. She explored what career might suit her best. After 84 coffee dates in 3 months, she said, “I realized I was just talking to entrepreneurs by the end. Everyone was in the …
Jul 19
3 Knockout Words For Every Investor and Entrepeneur To Use on Day One
They all sounded good. All of them. I entered the world of angel investing 18 months ago and came to the immediate conclusion that every company seemed like a good idea. It’s like when I first started training in karate and thought every punch would result in a knockout. Surely, every opportunity wasn’t going to …
Jul 14
I don’t know what to post: 7 ways to get noticed on social media
Think of social media as a big, hungry beast that needs to be fed. Your job is to prepare the meals. You could hire the top chef in the world and have a fancy meal prepared, perhaps caviar with perfectly placed garnishes on the plate. It takes the chef a lot of time, preparation and expertise …
Jul 12
What’s better than 1,000 likes? Relational social media
Relational social media is not a Chewbacca mask, cat video, inspirational quote or a sponsored post with 1,000 likes. It’s when your customers comment to each other about your business on Facebook. It’s when your employees post about one of their work accomplishments, in their own words. It’s when an organization you work with tags you in a …
Jul 12
Beyond the due diligence report
. The guru of due diligence reports, the man known for thorough research and reconnaissance at Kieretsu is Howard Lubert. At one point, he took a look at some of his investments and compared them to others that were more successful and he found one consistent pattern that determined whether a venture was successful or …
Jun 27
Part 1: Making a match with timing, luck & the 1st salesman
Making a match: Timing, Luck & The First Salesman PART 1 OF 2 Entrepreneurs are always looking for insights into what investors are looking for. Investors are always looking for entrepreneurs they can win with. They need a way to meet, speak the same language and relate to each other. Enter Marc Kramer. Kramer has …
Jun 13
Top 3 Things a CFO Looks For In An Investment
Top 3 Things a CFO Looks For In An Investment Below are some key takeaways from my interview with Vince Leusner, angel investor for the past 7 years and CFO for hire. Be sure to check out the recording below for the full un-edited interview. What is a CFO for hire? A CFO is …
Jun 07
The mistake we make reading body language
We asked business psychologist Merom Klein for that subtle clue people reveal about their nature through body language: the head nod, rushed speech, eye contact. His answer: “The big myth is that you’re going to be able to read body language or an intonation, or someone says ‘um’ or they gesture in a certain way …
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